Creating Cultural Change with Promoting Brilliance

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Date(s) - May 09, 2019
7:30 am - 10:00 am

IWCO Direct


Beth Wellesley, Founder & President at Promoting Brilliance / 612-824-0454 /



Promoting Brilliance programs are designed to create collaborative communication within organizational cultures. The purpose of this session is to embrace values that provide the equilibrium for empathy and candor. It’s all about balance. This is a key to creating cultural change. Developing communication skills and awareness is critical for delivering cultural change. Successful teams have a job to do, and each member depends on others for success. No one-size-fits-all model exists for success, yet the versatility of Promoting Brilliance’s content and services deliver the ingredients to engage effectively with colleagues and customers. The range of customer relationships goes beyond clients and consumers, many exist within your own organization. Promoting Brilliance’s content focuses on cultural change by demonstrating how to think differently about your organization – and how to integrate four service groups, which includes: you, your colleagues, your organization, and your customers.


  • Identify your values to activate leadership during times of change
  • Discover how your values create balance and set the tone for your service experience
  • Understand how the qualities of a Service Mixologist™ support agility for leading cultural change
  • Discover new ways to genuinely connect empathy with candor for effective communication
  • Receive professional “Travel Gear” tools to set the tone for valuable change
  • Address the “3 Most Common Types of Change” influencing your teams
  • Gain valuable insights and tools for the way you approach cultural change


In 1995, Beth Wellesley founded Promoting Brilliance, Inc. As a career, organizational and people development consultant, Beth has given of herself professionally to roles identified as a change agent and a collaboration pilot, more traditionally known as business advisor, communication consultant, and leadership coach. Her practical approach to growing collaborative, cohesive teams, and enterprises evolved from over 20 years of business and nonprofit enterprise experience. She has worked with both individuals and organizations of various size within manufacturing, consumer products, healthcare, technology, engineering, and numerous creative and professional service firms. Beth is passionate about “lighting up your career and workplace” so you are energized, on-purpose, and able to bring a heightened level of engagement to your organization as well as your career/life vision. In 1994 Beth Wellesley began her creation of the Keyssential™ communication style and development system and Drama Busting Tools™. Today these tools are integrated into Promoting Brilliance’s programs and services.


Date:  May 9, 2019
Time:  Networking: 7:30-8:00 A.M., Meeting: 8:00-9:30 A.M., Optional Roundtable 9:30-10:00 A.M.
Location:  IWCO Direct, 100 Park Road, Chanhassen, MN, 55317
Directions Click here for directions


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